Ten Sports new logo - SPM Communications, Salem

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India’s leading sports network Ten Sports unveiled the new Network Logo on 10th of July 2015.


The network launch is the first phase of the branding exercise where all existing channels are consolidated under the umbrella of Ten Sports Network.

The new network logo flaunts the elements of speed and dynamism which is reflected from the sporty font style, while retaining the flame as a leitmotif that had stayed with the channel from the very beginning. The logo launch reflects a fresh identity and builds an instant youth connect with the brand. The behaviors of sports watching audience who are trendy and youthful in nature have evolved over the years and it becomes crucial for us to be in sync with the audience. Hence the new network logo binds the new coming of age sports watching audience with the new network branding activity.

Ten Sports Network is committed to bring the best content to its viewers over the last 13 years. After launching Ten Sports Channel in 2002, the network portfolio has grown to currently 8 TV channels, 150 million households in over 20 countries. Ten Sports network is part of Zee Entertainment Enterprises Limited.

The progressive outlook of the network will be continued in the coming months with the launch of new individual brand identity featuring new channel logos and a thematic communication complimenting the brand values.

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